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Beginners and intermediates will love the comfort and convenience of the Nordica Cruise 70 ski boots. Skiing is an absolute blast, and it's super-important that the industry keeps hold of new and emerging skiers and families. Nordica's contribution to that effort is the Cruise 70. These things are designed and built to make sure that when a skier puts his foot into the boots, that's an invitation to keep coming back to the sport. With a 104 mm forefoot last, the boots are built for wider feet with a more generous fit. Many new skiers feel put off by the potential discomfort of the ski boot, but the Cruise 70 dispels those notions. Rather, it's quite impressive how comfortable these boots do feel. The wider width is coupled with a higher instep. This takes the plastic a bit further from the top of your foot, allowing more proper blood flow to your toes. More circulation equals more warmth, which is another benefit of the Cruise 70. Cold feet are a huge pitfall for beginning skiers, and the Cruise 70 helps out quite a bit in that department. From a performance standpoint, the 70-flex is ideal for beginners who are looking to learn how to flex into a boot and carve some turns. The turn starts with pressure to the shin, and if the boot is too stiff for beginners, they won't be able to flex the boot properly. Having the flex match the ability of the skier is a great stepping-off point for learning proper ski techniques.